​Thermo is a mega company and their focus is on super beautiful cryoEMs, and they sell autogrid rings only because it enables the cryoEMs to work. We care only about your rings! We don’t sell $5M microscopes - as you know, our focus is providing high quality tools to improve the sample preparation process. We put our time and energy into making sure these “small” things are as high quality as possible, and will continue to push innovation in this area to make them even better. And as a small company we don’t need to charge the mega high margins to cover our costs - we’re happy to supply needed tools to the community at more reasonable prices